Social Media - Certificate

Social media was once the plaything of teenagers, a means of entertainment, and employed solely for leisure activities. As commercial, non-profit, political, religious, and social entities began to use social medial for profit and influence, these same digital natives were employed to manage it. Social media, however, is now ubiquitous. People from all walks of life use social media. These commercial and social entities employ well-qualified social media users to take on the massive field of social media production, curation, management, influence, response and analytics. Social media entrepreneurship is at the forefront of many forms of commerce. The Department of Communication and Journalism certificate in Social Media aims to prepare Communication majors, Telecommunication Media Studies majors, and University Studies-Journalism Studies majors to take up these roles in the social media-literate workforce.